Founded by Jessica Rolph and Roderick Morris, Lovevery’s early learning platform for stage-based play helps parents everywhere feel confident they are giving their children the best resources they can. Lovevery’s stage-based information and play products are designed by child development experts, and have won awards from TIME Magazine, Fast Company, Red Dot, and Parents’​ Choice. The company is backed by Maveron, GV, Reach Capital, the Chan Zuckerberg Initiative, and Collaborative Fund. Lovevery’s headquarters are located in Boise, Idaho; the company also maintains offices in Amsterdam and Hong Kong.

Made for learning

We design our products with a team of experts, academics, researchers, and specialists to make sure they’re exactly what your child needs and loves—up to age four.

Stage-based play

Our award-winning play products support your child’s brain development at each important stage—so they can play, learn, explore, and grow to be their best selves.

Thoughtfully crafted

Lovevery Playthings are made with sustainable, organic, and natural materials that are good for your child and good for the planet.

Our debut product, The Play Gym by Lovevery, is built to be essential for the first year, providing babies with what they want to see, touch, and do as their brains and bodies develop and sense of self starts to emerge. Thoughtfully designed by child development experts, The Play Gym is grounded in science for playtime with a purpose.

Latest News

Why We Founded Lovevery | Lovevery

The creation of Lovevery began with Jessica, Rod and an idea: a company that offers products and information which help create developmental experiences in the lives of new babies and families. Loveve...